Let Guru Marketing Group help you beat the competition with a quality pay per click campaign research, built, and optimized by qualified Google Adwords Professionals.
Heres a few things we suggest when creating a Google Adwords Campaign for your
Small Business.
Write ads that make people look twice. And click often.
- Free shipping? 24-hr service? If you’ve got it, put it in your ad.
- Send customers to the web page they’re looking for.
- Give customers more reasons to choose you, with free Ad Extensions.
Better keywords = better traffic. A few really useful tips:
- Don’t pay for ads to the wrong people. Include negative keywords.
- Check your Opportunities Page often for new AdWords ideas.
- The more effective keywords you have, the more likely you’ll reach your target customers.
These tips will help you bid smart—and budget wisely:
- See what bid prices (and which ads) are getting you more business.
- Check your “first page” bid estimate to see if you’ll be in the top results.
- Use Search Funnels to see how different keywords and ads work together.
AdWords helps get you noticed. Your website gets the sale. A few tips:
- Your business goals drive your website design. Do a check-up.
- Be sure your ad promises what your website delivers.
- Test your AdWords traffic—and measure it against your website content.
Knowledge is power. Follow how well your ads are performing. A few tips:
- Use campaign reports to see impressions and click-through rates (CTRs).
- Check Google Analytics to see which clicks turn into sales (or not).
- See how your keywords and ads work together to influence customers.
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